As an unsaturated space, musicians are criminally overlooking the opportunity that is being a guest on podcasts. As of December of 2022, there is an estimate of roughly 700K active podcasts in existence while *listenership is expected to exceed 160 million listeners in 2023 (buzzsprout). To put it into perspective, compare to YouTube which has over 51 million channels in 2022. So I decided it was time to bring in an expert, a man who's output will forever exceed countless lifetimes, my friend and the mensch behind JLJ Media, James Lott Jr.
Yes, James & I got to talking about all sorts of things, but I promise this episode will bring you joy and an education.
Have a topic in mind or a question you'd like to submit? Send me a DM on Instagram at @44thminutemedia and I'll even give you a shout out on the podcast!
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Learn more about James Lott Jr:
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